The Air New Zealand Nine

A campaign to promote Air New Zealand and its sponsorship of the 2015 Auckland Nines rugby league tournament.

NRL star Benji Marshall stars in a series of videos coaching a random tourist Jeff through a variety of activities around Auckland, training him for the tournament.

A website was designed to promote the competition to win a long weekend away in Auckland with the winners able to choose one of the experiences in the video as part of their prize.